JD Sports boss is still struggling to turn up the heat amid tepid trainer market
Latest profit warning is particularly disappointing in a World Cup year, which should have given the business a sporty buzzJD Sports cuts £50m from profit forecast as cost of living pressures hit trainer salesIt was a slower quarter for “high-heat footwear product”, said JD Sports. It didn’t mean it was struggling to shift sandals during a heatwave. Rather, it was referring coyly to the big global trainer brands’ failure to come up with hot new designs. When Nike and Adidas,…
Source: www.theguardian.com
